After spending a whole year in London I realized that despite the acid jazz house euphoria there, only one place felt like home Berlin, the city of possibilities. However, it was only when the Wall came down that Berlin became Berlin again - the city that lets me breathe. My side of Berlin provided a home for the curious, those who were going against the flow. I discovered that pop also worked without any frills. For me Kraftwerk’s Model changed everything. Minimal sounds made from machines entered the charts. It was fantastic! For the first time people were singing in the language, you could hear out on the street: Ideal, Grauzone, Nina Hagen pop meets punk.
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Alongside tinkling on the electric organ, teaching myself how to read notes and my jukebox with a collection of singles in my room, my ears were first intrigued by the revolution of Neue Deutsche Welle. The island of West Berlin was a destination for creative minds in search of alternatives. Border controls on Sunday excursions, the rummaging through bags, the military. I lived on the small island of West Berlin. The two are the same: a piece of freedom.I grew up feeling surrounded by the Wall. For as difficult as it is to imagine BPitch Berlin without Berlin, nowadays it’s hard to imagine Berlin without BPitch Berlin. The label sends a signal through every channel.Īnd so, from those firmly placed roots, a global family has grown, keeping its home at a focal point of this ever-changing city. Music isn’t the only voice at BPitch Berlin – it’s accompanied by graphic design, video, fashion and lifestyle. Its visual identity, which has been developed over many years of collaboration with the designers from Pfadfinderei, has played a key role from day one. The label has its own booking and artist agency, and lots of time and care goes into merchandise and fashion. The close-knit team at BPitch Berlin is constantly thinking ahead, scouring for new ideas, taking everything in. You could think of the structure in the background as a brain: extremely well linked, hypersensitive, receptive to various impulses in different regions – and not something that can simply be switched off. The label’s sound is an organic environment that has evolved to cater for diversity – what matters is music that moves: bodies, spirits, emotions. In musical terms, the result is one of the most polyphonic chords ever struck by an electronic music label: Techno, Electronica, Indie sounds, IDM, Pop, Beats, Song Writing, Party! This pluralism of style stems from the unmistakeable voice of each individual act. Artists like Telefon Tel Aviv, Dillon have been joined by homegrown talent and such from all over the world and : DJ T-1000 (US), Regal (ES), Boston 168 (IT),, Maxime Iko (FR), Lewis Fautzi (PT), Alien Rain (DE), Cadency (ES) and many more. Since the mid 2000s BPitch Berlin has been regarded as one of the city’s most important emblems, maintaining global friendships and relationships. The label’s artists became known well beyond the city limits on all continents, and the roster absorbed more international talent. Over the years Berlin became a global magnet for art and club culture. This is where Paul Kalkbrenner, TokTok, Sascha Funke, Modeselektor, Moderat and of course the label founder herself developed their unique sounds – and in some cases grew into global superstars. Its main initial purpose was to offer a space to fellow Berlin artists. In 1999 Ellen Allien created an island of creativity in the centre of the city and its turbulent techno movement. BPitch Berlin is inextricably linked with the German capital and the energy released in the powerful reactions of its recent history. It’s the banner for a global network of friendships, creative relationships and – let’s not forget – parties. The imprint is reserved for surprise parcels packed with music, style and identity. BPitch Berlin is a label in the truest sense of the word: a seal of quality.
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